CareCredit Business of Beauty with Amy Anderson Video 4: Responding To “I Need To Think About It"

Amy Anderson, founder and CEO of ACG Practice Partners, shares how to respond to “I need to think about it.” Anderson is a seasoned practice consultant, bringing more than two decades of hands-on experience in surgical practice operations, coaching and business strategy to aesthetic and surgical practices nationwide.

Video Transcript

“This sounds great. I’ll think about it and call you when I’m ready to schedule.”

It’s common for patients to say, “I need to think about it,” after a consultation, but what does it really mean? Hi, I'm Amy Anderson, practice management consultant. Today, I’ll show you how to respond in a way that uncovers the true reason for hesitation – whether it’s cost, value, timing or an underlying fear, so you can support your patient’s decision-making process with empathy and clarity.

Pause and Acknowledge

“Absolutely, I understand that this is a big decision, and it’s important to take your time and feel comfortable."

Gently Explore the Reason

“Sometimes patients want to think about the cost, the recovery or just making sure the timing is right. If you don’t mind me asking, is there something specific you’d like to think over, or any questions I can help answer right now?”

Listen, and Reflect Back 

“Thanks for sharing that with me. What I’m hearing is that you’re mainly concerned about the cost. Is that right?”

Address the Specific Concern

Depending on their answer, respond accordingly. I'll give you a few examples: 

"I completely understand; this is a big investment. We do offer flexible financing options with CareCredit, if that is something you might be interested in. Would you like to see what a monthly payment might look like for your procedure?”

“Would it help to see more before-and-after photos, or hear about other patients’ experiences? I want you to feel fully confident in your decision.”

“Is there a timeframe that would work better for you? We can look at scheduling options that fit your schedule.”

“It’s completely normal to feel nervous. Many patients worry about the healing process — you're not alone. Let’s talk a little more about what to expect and how we will support you before, during and after your procedure.”

Offer to Stay Connected

“Take your time. If any questions come up or if you’d like to talk through anything in more detail, I’m always here for you. I’ll follow up with you next week; how does that sound?”

By responding thoughtfully and asking the right questions, you can uncover what’s really holding your patient back and help them move forward with confidence when the time is right.

Learn More: Start this series from the beginning.